Investing in Measurable Energy - A Move Towards Sustainable Innovation

We’re excited to announce our recent investment in Measurable Energy’s Series A extension round, co-leading the round with Clean Growth Fund. Measurable Energy is a promising UK-based startup that is poised to make significant strides in the climate tech sector, pioneering a smart powered socket designed to optimize energy consumption.

Our journey with Measurable Energy began last year when we were introduced to the company through the Clean Growth Fund, a climate tech investor based in London. At that time, Measurable Energy wasn’t even raising funds, but we were intrigued by their vision. The company is developing a smart powered socket that can cut off electricity to devices that are not in use. It’s a simple yet elegant solution to a problem that plagues many commercial buildings: wasted energy.

As we got to know the team and their product better, we started socializing the idea with real estate companies in Asia. The feedback was overwhelmingly positive, and it became clear that there was a significant opportunity here. Fast forward to today, and we’re thrilled to announce our investment in the company

The Problem of Wasted Energy

Let’s take a moment to consider the problem at hand. If you’ve ever driven past a commercial building at night, you’ve likely seen lights left on, leading you to wonder if someone is working late or if they simply forgot to turn them off. More often than not, it’s the latter. This is a significant issue, especially in the commercial real estate sector, where plug power loads account for about a third of building emissions. Alarmingly, over a third of that energy is wasted.

The current solutions on the market are often cumbersome and lack the intelligence needed to manage energy consumption effectively. Most smart sockets require users to manually set rules, which can be a hassle, especially when dealing with multiple devices. Measurable Energy’s solution, however, is designed to seamlessly integrate into existing systems, making it easy for users to track energy savings and costs through a user-friendly dashboard.

The Technology Behind the Magic

At the core of Measurable Energy’s innovation is a sophisticated technology that measures key parameters, such as voltage and current, to create an energy profile for each device. Over the past four years, the team has developed a comprehensive database of these energy profiles, enabling their solution to accurately identify devices. For example, when a refrigerator is plugged in, the socket recognizes its unique energy signature and ensures it remains powered on, while other devices can be turned off when not in use.

This intelligent approach not only reduces energy waste but also leads to significant cost savings for businesses. In fact, some customers in the construction industry have reported payback periods of less than a year, highlighting the financial viability of Measurable Energy’s solution.

The Global Context: A Push for GHG Reduction

As we considered our investment in Measurable Energy, we couldn’t ignore the broader context of climate change and the urgent need for greenhouse gas (GHG) emission reduction. This is not just a UK issue; it’s a global challenge that requires innovative solutions. The push for GHG reduction is high on the agenda in many regions, and finding low-hanging fruit, such as reducing emissions in commercial buildings, is an attractive starting point.

The potential for cost savings is also a compelling factor. Even in cases where there are no net savings, companies are still motivated to adopt solutions that help reduce emissions. Measurable Energy’s product offers a seamless implementation process, making it an attractive option for businesses looking to enhance their sustainability efforts.

Future Plans: Expanding into Southeast Asia

As we embark on this journey with Measurable Energy, we are also exploring opportunities for the company to expand into Southeast Asia. With Shang Wei, our Managing Director of Investment, joining the board of Measurable Energy, we are well-positioned to leverage our connections and expertise in the region.

While the company will initially focus on the US and European markets, we believe that Southeast Asia presents a significant opportunity for growth in the future. The demand for sustainable solutions is rising, and we are eager to support Measurable Energy in this endeavor.

For more information on measurable energy, visit: https://measurable.energy/